About Me

Helping Businesses Thrive with Data-Driven Marketing and Advanced Tracking Solutions.

Tofayel Ahmed

I’m Tofayel Ahmad, a passionate and data-driven Digital Marketing Strategist who helps businesses grow with strategy, creativity, and measurable results. With expertise in Google Ads, Facebook Ads, Instagram & TikTok Ads, Conversion Rate Optimisation (CRO), Google Analytics 4 (GA4), and advanced tracking solutions like Meta Conversion API & Google Tag Manager (GTM), I work closely with brands to maximise ROI and elevate their online presence.

My approach is rooted in performance marketing and data-driven decision-making, while staying true to each brand’s values and long-term goals. Whether it’s optimising campaigns, analysing user behaviour, or building full-scale marketing strategies, I ensure every effort drives meaningful growth, not just clicks or traffic.

In today’s fast-changing digital landscape, I stay updated with the latest trends, tools, and technologies to deliver cutting-edge marketing solutions. If you’re looking for someone who combines strategy, creativity, and analytics to accelerate your business growth, I’m here to help you succeed.

Key Features

As a performance-driven digital marketer, I deliver solutions that combine strategy, advanced tracking, and conversion-focused execution. Here are the core benefits you’ll gain when working with me:

📊 Comprehensive Tracking Solutions

Leverage tools like Google Tag Manager, Google Analytics 4, and Facebook Conversion API to ensure accurate, detailed, and reliable cross-platform tracking.

📈 Custom Reporting Dashboards

Access real-time insights with interactive dashboards in Looker Studio (Google Data Studio), tailored to your KPIs and campaign objectives.

🔒 Server-Side Tracking

Stay compliant with privacy standards (like iOS 14.5) and browser restrictions using server-side tracking that keeps your data accurate and dependable.

🚀 Conversion Rate Optimization (CRO)

Increase sales and leads by analyzing visitor behavior and optimizing your website’s performance for a seamless and persuasive user experience.

🎯 Data-Driven Advertising

Maximize ROI with highly optimized Google Ads and Facebook Ads campaigns, ensuring the right audience gets the right message at the right time.

🛒 eCommerce Enhanced Tracking

Implement advanced tracking to monitor customer behavior, purchase actions, and revenue analytics—empowering better decision-making for eCommerce businesses.

🔗 Multi-Platform Integration

Seamlessly connect marketing efforts across platforms like Shopify, WooCommerce, WordPress, and Wix, creating a unified and efficient ecosystem.

🌀 Funnel Optimization

Design and refine customer sales funnels that boost engagement, improve user flow, and increase your overall conversion rates.

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